Nielsen Company Profile, Logo, Establishment, Founder, Products, Net Worth, Solutions, CEO, Wiki, Media
Nielsen is an American company of Information Technology & Services. The company headquarter is in New York, US. It is a leading global data and analytics company that provides a holistic and objective understanding of the media industry. The company offerings spanning audience measurement, audience outcomes and content, and offers simple solutions to complex questions and optimizes the value of their investments and growth strategies.
| Points | Information |
| Company Name | Nielsen |
| Date of Establishment | 1923 |
| Establishment Place | United States of America |
| Founder | Arthur C. Nielsen Sr. |
| Net Worth | US$6.290 billion |
| Registered Address | New York, US |
| Telephone No. | 91 22 66632500 |
| Company Status | Active |
| Website | www.nielsen.com |
Solutions
- Ad Intel
- Advertising Effectiveness
- Product Development
- Segmentation
- Shopper
Products
- Consumer Information
- Consumer Research
- Market Measurement
Establishment
Nielsen established in 1923 by Arthur C. Nielsen Sr. It is the only company that can offer de-duplicated cross-media audience measurement. The company offers measurement and analytics service in nearly 60 countries.
Founder
Nielsen founded by Arthur C. Nielsen. He was born on 1897 in Chicago, Illinois. He studied at the University of Wisconsin–Madison in in electrical engineering. He started worked as an electrical engineer for the Isko Company. In 1923, he founded the ACNielsen company. He married to Gertrude. Nielsen inaugurated a National Radio Index for broadcasters and advertisers in 1942, followed by a television ratings service in 1950. On June 1, 1980, he died. Currently the CEO of the company is David Kenny.
Company Logo
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